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Since 1830 the Afchain confectionery factory has continued the tradition of making the famous Bêtise de Cambrai (humbug).
It has gone out of its way to retain the traditional character of the humbug and to preserve its brand image, quality and packaging (sachets, and cardboard and metal gift boxes).
The humbugs are sold through traditional outlets (bakers, sweet shops etc) and also through the mass distribution sector ( Cora, Leclerc, Auchan, Monoprix, Carrefour etc). They are exported the world over.
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Legal references : SA
Address : ZONE INDUSTRIELLE DE CANTIMPRE 59400 CAMBRAI
Phone : 03 27 81 25 49
Fax : 03 27 81 20 40
Number of employees : 14
Annual turnover : 1 676 000 €
E.Mail : betises-de-cambrai@wanadoo.fr
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Target markets :
buying groups
customer
hypermarket
importer
retailer
wholesaler
Delivered countries :
Canada, Switzerland, Taiwan.
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Tour the French regions and discover their specialties